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nm.works

Noah Michaels

email, print, and the web, from Raleigh, NC


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Creative Printing Homepage

A responsive homepage rebuilt around an icon grid for print, sign, multimedia, website, and service requests, so customers can start the right order right away.

Project details
RoleWeb designer & front-end developer
Year2019
Built withWordPress and Elementor
DisciplinesWordPress
LinksView live site
Creative Printing order-entry grid with eight service categories for online requests.

Overview

Creative Printing builds and manages websites for its clients, and I built and maintained 20+ responsive sites for them. This one is the shop’s own homepage.

The shop needed a homepage that helped customers start the right type of order right away, whether copies, business cards, envelopes, wide-format signs, multimedia conversions, or website services. Each service needs its own intake questions, so a single generic form wasn’t practical.

The Category Grid

I built the homepage in WordPress with Elementor and organized it around placing an order. The main service categories sit in an icon grid, labeled with the words customers actually use rather than shop jargon, and each tile goes straight to the right service page or intake form.

HomepageOrder Now
Category gridRecognize the job type
Next stepService page or intake form
Full Creative Printing homepage: logo and phone number, main navigation, an illustrated storefront hero with an Order Now button, the eight-tile order grid, and a location map.
The full homepage: an Order Now button in the hero, the eight-tile service grid, and a location map.

Outcome

Seven years later, the category grid still anchors the live site. Keeping layouts like this working across 20+ client sites is also good practice for email, where a layout has to hold up in even more clients.


I’m open to email marketing, marketing automation, and production roles.
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