Overview
Creative Printing needed a homepage that helped customers immediately start the right type of order, whether requesting copies, business cards, envelopes, wide-format signs, multimedia conversions, or website services. Each service category requires distinct intake questions and workflows, so a single generic form was impractical.
The Category Grid
I restructured the homepage around the primary ordering moment. The main service categories sit in a prominent icon grid, labeled with terms customers naturally use rather than internal shop jargon. Each tile routes directly to the relevant service page or intake form, making the order path clear and immediate.

Outcome
The shop owner reviewed and approved the grid layout before launch. Seven years later, the category grid still anchors the live site.
